Approx 1978 tis was a TV Commercial where this adolescent boy riding his skateboard and reaching for a 3-Musketeers candy bar.
Also M&M/Mars Co. actually had a 3-Musketeers hot air-balloon, and since I at the time was learning to fly a hot- air-balloon. This was one of my Favorite TV commercials from back then! I made the hot air balloon in this picture
I did a little balloon animation for a hot air balloon ride outfit in Phoenix in the following link to my video