Inaugurated by legendary Late Dr. Surinder Kapur, the founder and chairman of the Sona Group of companies, SMPL was launched in 2012. SMPL was founded on the key values of integrity, safety and quality and the brand stands for competitiveness, choice and confidence to its customers.

Over the years, SMPL has established itself as a sought after brand in the aftermarket space. Initially, the brand started with aftermarket suspension and steering components and now has expanded into other components within the four wheelers and commercial vehicle space.